Update 22 Nov 2010: I was sent this morning the directors version of  'True Beauty' - It is interesting to see the differences - I certainly prefer the Director version especially with the 'reveal' of the car at the end and the detail of the zebra.

Directors Version

Title: Ford Mondeo ‘True Beauty’
Director: Carl Erik Rinsch
Production Company: RSA Films
Producer: Margo Mars
Radiology Consultant: Hugh Turvey



Aired Version
New Ford Mondeo ad campaign from The Blue Hive (Ogilvy, Wunderman and Mindshare)
Title:
Ford Mondeo ‘True Beauty’
Director: Carl Erik Rinsch
Production Company: RSA Films
Producer: Margo Mars
Radiology Consultant: Hugh Turvey


I was invited by Margo Mars from Ridley Scott Associates to collate and create reference x-rays for the production of this advert for Ford.
It was great fun and introduced me to some great veterinarian radiographers - thanks to everyone who helped.

From my research for the RSA I have entered into a collaborative project with the London Aquarium - this is in it's infancy but some great images to come next year...



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